Rolex unknown facts
Rolex unknown facts
Rolex is one of the most luxurious and expensive brand in watches. This watch brand was established in 1905, in London by Hans Wiledorf and his brother in low Alfred Davis. 1st name of this brand was Wilsdorf and Davis in 1905 that used up to 1908 but later it was registered as Rolex in 1908. Now, Rolex watches are known as status symbol.
Meaning of Rolex
There is no meaning of word Rolex in any dictionary because there is no word in any language, that describe it’s definition. Only reason to use the word ‘Rolex’ for this brand because it sounds expensive. Word Rolex was just incidentally stuck in his mind while horse riding and it felt him very catchy, trustful and sounds branded so he used it.
Rolex facts |
Profit charity
All the profit of this company is donated to a foundation that works for charity and helps to needy people.In 1944, after the death of Hans Wiledorf's wife(Florence France) due to some sickness, it made him to realise there is no utility to become rich if you can't buy love or love partner. So, he established a foundation named as Wiledorf foundation to help the people.
Pricing and value
The starting price of a Rolex watch is 2300$. Highest selling price of Rolex is 8 crore rupees. Estimated brand value of Rolex is 8 billion dollars.Reason behind Rolex's expensive watch
Reason behind high rates of this watch is quality and perfect working in deep sea and high mountains. Rolex uses best and highest quality expensive material to build a watch it uses 904L nickel and chromium that make it tough quality product with classy look.
Amazing manufacturing
Every watch of Rolex takes 1 year time period to manufacture that's why only 2000 watches are produced by company, annually. Even in current day, each part of Rolex watch is made by hand.
How Rolex started it's business
In starting days, Rolex used to import Swiss watches and used to assemble them in English watches design model and than used to sell.Rolex opened an office in Switzerland because number of best watchmaker was high in Switzerland.
After the World War 1, in 1919 English government increased the tax rate on raw materials and company product that became the reason company was shifted to Geneua, Switzerland in 1919. Now, headquarters of Rolex is in Switzerland.
Unique additions that made Rolex so popular
First wristwatch was manufactured in 1910. Even, official rating centre awarded it as certificate of *chronometric precession(1st certificate given to any company) .In 1926, Rolex made it’s first waterproof and dust proof watch and named it Oyesta. At that time, creating a waterproof watch was accepted as a huge achievement.
Date feature was added in Rolex watches in 1945.
Quality tests of Rolex
To check the quality of this watch, it is given to the world's famous swimmer(Marsalis Geletje) and he swum almost 10 hours wearing this watch but after that watch was working excellently, no sign of damage was there. So next day, daily newspaper published this success quality of the watch on the front page of the newspaper.In 1960, watch was sent to 100 meter deep in sea to check the quality and it passed the quality check very easily.
To increase quality or maintaining the convenience of the product, Rolex used to do various quality checks such as they give their watches to swimmers, bike racer, car racer, high aptitude mountain climbers and deep sea diver. Not only this, once the watch was fixed to the head of a submarine on it's outer surface and took it 200 meter deep but later it was declared watch is still working as it was before. This watch was also in excellent condition on Mount Everest and it is also checked in air crafts.
Once, USA sent the Rolex watch in 35,000 feet deep in sea to perform a quality test, but it cleared that test.
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